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In: UX

Airplane on the ground with sky in the background

Magic in the Midwest: Appreciating Airline Apps that Work

When your app works well, accurately, and in a timely manner, it might as well be magic.

The Gift of User Assurance

Giving users assurance that they actually completed a task keeps them happy and saves them the time and stress of verifying their success.

The American Board of Otolaryngology - Head and Neck Surgery website seen on a laptop screen

How Listening to Users Can Change Your Approach

Listening to users changed how Digital Wave helped the American Board of Otolaryngology - Head and Neck Surgery redevelop their website.

Non-Violent UX

Using Non-Violent Communication to resolve user experience conflicts and create non-violent UX to enrich everyone’s lives.

“Put Me In, Coach!”

A successful web presence takes teamwork.

UX Research Starter Kit

5 questions that will shape your UX research efforts

Putting User Priorities First – Should You Do It Now, or Wait Until Someone Gets Burned?

Website writers, much like coffee cup writers, can let their own agenda get in the way of user priorities.

How Much Change Can Your Users Tolerate?

Get user feedback early and often to ease the pain of changing requirements on the web

The ROI of Time: Whose Is More Valuable, Yours or Your User’s?

How do we transform reams of complicated requirements from legacy print formats into strong and nimble web content?