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  • Atomic Design: The Key to Sustainability

    A well-built design system can do more than keep a website looking consistent. It can make updates easier, give content teams more freedom, build accessibility into the foundation, and help a site stay manageable long after launch.

    Learn about Atomic Design systems

  • Hands holding cutouts of wireframe objects and moving them around on a piece of paper on a table.

    Not All Friction is Bad UX

    In User Experience (UX), friction is often treated as the enemy. But removing friction can also remove something else.

    Read about the role of Friction

  • A person wearing graduation robes and holding a graduation cap in one hand and a piggy bank in the other.

    Cost Transparency

    Learn how higher education cost transparency, clear financial aid communication, and instant net price estimators help students make informed college decisions.

    Learn about cost transparency

Recent Posts

A view from the back of the room at the IA conference in Philadelphia

Reflections from IA Conference 2025

Earlier this month, I had the opportunity to attend IA Conference 2025 in Philadelphia, where information architects, designers, and strategists gathered...

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Better Utilize Google Analytics

Analytics supplies you with a vast amount of data, but it can be difficult to know what to do with all...

Wireframes of a website on paper sitting on a desk

Using Content Models to Define Content Needs

Launching a new website is exciting. You get to watch your pain points from the past site transform into new opportunities....

hands arranging design elements around on a whiteboard

Designing for Everyone

The integration of accessibility into user experience (UX) design improves the experience for everyone. By designing with a focus on inclusivity,...

Fighting Fire with Fire: How Firefighting Applies to Web Projects

At first glance, firefighting and web projects may seem worlds apart, but many of the core principles from the fire service can be applied to our work at Digital Wave (DW) and help ensure success in both realms.

Digital Wave Retreat, May 2024

Digital Wave's annual retreat brought our employees from across the country together to work, play, and recharge for the next year.

A laptop on a desk with a Google Analytics 4 dashboard on the screen

5 Tips to Make the Most of Google Analytics 4

Explore our top 5 tips for maximizing Google Analytics 4, designed to help you better understand and utilize your data effectively.

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Working With and Managing SMEs

Subject matter experts (SMEs) are invaluable when it comes to writing content for many types of web projects. SMEs are the...

30 Years of Digital Wave

Join Digital Wave's 30th-anniversary celebration: a journey of innovation and enduring client solutions in the digital era.

Tailoring Courses to be More Inclusive and Relatable

A learner-centric course is a paradigm shift where we think of our learners as active participants versus passive ones.

Appreciating Project Management at the Digital PM Summit

Rooting for the Underdog In the world of web projects, content, design, and development often get all the glory. These efforts...

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Magic in the Midwest: Appreciating Airline Apps that Work

When your app works well, accurately, and in a timely manner, it might as well be magic.

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