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By: Rachel Huber

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From Teacher to Content Strategist: The Learner Always Comes First

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I spent the first 12 years of my professional career as an elementary educator, teaching reading to third and fourth graders....

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4 Ways Web Accessibility Makes Your Site AI-Ready

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As more people turn to AI tools for everyday solutions and these models change how we find information online, it is...

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User-First Higher Ed Site

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We recently wrapped an intensive discovery and research project with Loyola University Chicago, led by our very own User Research Director,...

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Why Higher Ed Websites Look Alike and How They Can Stand Out

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Stories all share the same fundamental elements. They follow a narrative structure that makes it easier for readers to consume. In...

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Start the New Year With a Cleaner, Clearer Website

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If you’ve been thinking, “I really need to get my content organized this year…,” you’re probably right. And with AI crawling...

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How to Draft Accessible Content for the Web

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Web users are diverse, and this means that the content published on a website must be accessible to meet everyone’s needs....