Digital Wave's strategic approach to architecture & design is your best assurance that you are investing wisely in your online initiatives. We provide strategic-level consultation and development-level support in whatever combination most effectively supports your internal capabilities in the creation and evolution of your online initiatives.

A typical full-service project includes the following key stages of development:

• Internal review with client decision makers to review your objectives and discuss potential strategic approaches
• Follow-up discovery with client internal authorities, including those familiar with your information technology, those responsible for generating the content, those involved in maintaining your brand and marketing themes, and those who will ultimately manage the initiative
• Follow-up research to evaluate potential technology solutions
• User discovery ranging from end-user interviews to full-scale benchmark user testing
• Review and evaluation of current body of content and utilities, combined with a working session to develop a preliminary structure of content for the new initiative
• Critical analysis of existing initiatives to identify potential areas of improvement and formulate initial recommendations for their modification
• Development of an application architecture based on server requirements/capabilities, anticipated functionality and integration of back-end technologies
• Development and refinement of a new structure of content, analysis of this structure based on diagrammatic treatments of anticipated user scenarios, and depiction of optimal use of screen space using wire frame page layouts
• Adaptation or custom development of database integration solutions, content management tools, and other back-end utilities
• Interaction with client-side team to evaluate three interface design approaches, combine ideas for further development and establish direction for a single design environment
• Adoption of a final design approach, including application of the design environment to various types of content and user scenarios
• Functional build-out of the site architecture and templates integrating graphics, styles, and content management tools
• Implementation of search engine optimization protocol
• Support to client internal staff for the final development and population of the site architecture using Digital Wave templates and standards
• Ongoing developmental testing and other user discovery as needed
• Start-up support, and knowledge transfer, including documentation and staff training
• Implementation review and post-development monitoring to keep projects in sync with adopted architecture and design standards